MALCOLM GLADWELL

Many factors influence conformity in individuals, like the difficulty of a certain task, the motivation to achieve or the size of a group.

• People who have strong leadership abilities do not conform easily.
• People are more likely to conform where the response they should take...

Many studies were done to correlate conformity and social pressure with preference falsification and it turns out that:

People adapt to conform to the beliefs of other people because they lack the reliable information needed, and in the absence of trustworthy information, the only ...

Many well-known problems of human reasoning disappear once you get a group of people together and let them talk about it.

It's a good way to see your ideas refuted or let stronger ideas win the day. Although there’s a risk of group think and conformity pressures, if you take a large ...