Conformity and social pressure on preference falsification

People are socially influenced by others, and change their behaviours in order to get along or fit in with the people around them. This involves agreeing with the majority, acting like everyone in a group, or behaving in a certain way to appear normal or ‘with it’ by the peers.

Conform...

Our choices become influenced by society, and this creates a vicious circle where what is being done by the other person is seen as appropriate to others.

Extensive studies show people replicate parts of behaviour in a social setting while showing their own preference towards some aspects ...

As the second wave of the pandemic attacked India, I started to wonder what we'd have done without social media. There was utter chaos in the country owing to the poor management and unpreparedness of the authorities. The oxygen deficiency arised. Absence of vacant beds led patients to run from o...