Biased Group Decisions
One of the strange effects of conformity is that the decisions made as a group are prejudiced, biased and less intelligent than those made by an individual.
When people interact, they do not normally want to learn something new but are much happier conforming to their already existing beliefs. They agree with the other group members and make typically worse decisions.
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Group decisions are not risk-free
- Groups are better equipped than individuals to recognize an answer as correct. But, when the whole group is susceptible to similar biases, groups are inferior to individuals.
- Polarization can occur in groups. One major bias in risky decision making is optimism, while doubts are sup...
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