Build-Measure-Learn Feedback Loop
Focus on creating a minimum viable product (MVP), testing it with real users, measuring their responses, and learning from the data to make improvements. This cycle is the foundation of continuous innovation.
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Discover a systematic, scientific approach to creating and managing successful startups by learning continuous innovation, rapid experimentation, and customer-centric product development.
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Similar ideas to Build-Measure-Learn Feedback Loop
Build #step-1
- For a startup, you need to start creating a Minimum Viable Product (MVP) as soon as possible.
- MVP is a version of a product that allows you to start the Build-Measure-Learn cycle with minimal effort, spending as little development time as possible.
- Such a crude product may b...
Generating ideas
Don't think you can continue to relate to your customer. Instead, make a list of the outcomes you want, then make a guess what will get you there based on data and research.
- If you don't have the volume of data, start with qualitative feedback from user surveys or testing.*
An iterative mindset
This concept is most associated with software development, particularly at fast-moving start-ups with few resources:
- Instead of trying to release a perfect version of a product that may or may not fit customers’ needs, focus on producing a “minimum viable product”.
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