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Paying for Podcasts

The Chinese podcast market relies on paid subscriptions. The government estimated the paid podcasts in 2017 to be $7.3 billion.

In the west, advertising is used. Consumers would avoid audio ads by paying a subscription fee. Ads force people to pay for a premium package to get rid of the advertisement. However, many companies are not worth paying the subscription fee.

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MORE IDEAS FROM THE SAME ARTICLE

Marketers are beginning to embrace newer trends, especially in the digital space. One method is podcasts. In 2017, the podcast ad revenue was $314 million.

Since podcasts consist of audio, the listeners tend to trust and rely on every word. Therefore, advertisers can use podcasts to reach ...

  • In the summer of 2004, Adam Curry decided to program and develop the first podcatcher application using Apple scripts. The program was able to read through the RSS and download the audio. It would use the iTunes API to add the files to the playlist.
  • George W. Bush became the firs...

The name podcasts were the combination of 'iPod' and 'broadcast.' The name is the result of the process of getting music into your iPod.

At first, you had to download music or audio to your computer, then move it to your iPod. The iPod needed an internet c...

A 2018 study noted there are an estimated 73 million podcast listeners in the USA. By 2022, the number is estimated to grow to 132 million.

Podcasting can be traced back to Dave Winer and Adam Curry in 2000 when they discussed the distribution of automated media.

Podcasting is changing the digital era. Any individual or business can reap benefits from a podcast.

With the change in the wireless network, the device that can help in podcasting will also change. Instead of a two-step download process of the files you want, you can now do it with one s...

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  • Podcasts were originally thought of in 2005 by Apple as a way to increase content in their iPod devices and the iTunes software.
  • Steve Jobs pitched podcasts as ‘TiVo for Radio’, audio content that could be time-shifted to listen anytime.
  • Apple wanted to entice its customers b...

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When we watch a horror movie or are on a roller coaster, we feel certain tingling sensations in our bodies, which is telling us to be cautious, warning and signalling any danger that may be around us.

Our bodies have a primary directive: To protect our life, and a person w...

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Our Food Senses Aren’t Accurate

Our brains are not reliable food sensors, and our taste buds are affected not just by the food that we put in our mouths, but a variety of electrical signals from our brain, body and all the other sense organs.

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