Innovation and the status quo

Challenge conventional wisdom and make nonconformity the expected conversation. Ask "Why? " "How might we. .. ?" and "What if. .. ?" to come up with new ideas.

Ask your team to imagine they are the competitors and to plan an attack on your vulnerable spots. This challen...

These explanations are all irrational for preferring the status quo:

• Loss Aversion: When we make decisions, we weigh the potential for loss more heavily than the potential for gain.
• Sunk Costs: We continue to invest resources like time, mone...

Critical thinking means questioning long-established business practices and refusing to adhere to traditional methods simply because that’s the way it’s always been done. Critical thinkers are looking for smart, thoughtful answers and methods that take into account all the current and rel...