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How to use storytelling to influence and persuade
How to create a compelling narrative
How to structure your story for maximum impact
Reimagine the Second Half of Your Career
There are five core concepts to keep in mind as you think about the second half of your career:
- The entrepreneurial mindset : Your life is not to be sold to a person who can give you a monthly paycheck (however large it is) but has to be moulded and perfected so that it becomes your business.
- Self-confidence: It may seem like everything related to management, digital transformation, marketing and sales has been told already, and sharing your own experience would not be something new. What is to be understood is that your own experience has a unique value, which no one has or can steal from you.
- Continuous learning: Staying curious and well informed will help you to shape your brand.
- Continuous improvement: Being enthusiastically skeptical is a great strategy for a constant endeavour to improve oneself, and finding a better way to do one’s task.
- Reinvention: Being forever employable means that you have to reinvent the core aspects of yourself.
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Forever Employable: Brand Yourself
As we climb up the corporate ladder, there are fewer options available, and a mid-life crisis of the corporate world comes. The reason is that the same skills that got a person hired as a young graduate are not sufficient for a senior job, in spite of the years of experience gained during the cou...
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