The heart icon becomes a verb - Deepstash
The heart icon becomes a verb

The heart icon becomes a verb

In 1977, the heart icon became a verb with the "I Love NY" logo that was created to boost morale for a city in crisis. The symbol extended the meaning of the heart beyond romantic love to include civic feelings, thus opening the gateway to new uses.

Once the heart sign became a verb, it could be used to connect people, places, or things.

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carlos_tb

Broken hearts got nothing on me. Love is beautiful.

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