Behaviour starts instinctive and conditioned
- A child learns about the world through reflex and conditioning. A baby cries, and someone comes to help. They do something and get rewarded.
- Then behaviour becomes reasoned and chosen. As a person grows, so reflex and conditioning are replaced by desire, choice, reasoning and consequence. Physical development is also occurring. We may think and then do, but also do and then think.
- Positive change needs to appeal to both as it needs to challenge ingrained habits.
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