Different Jobs See Time Differently

• Managers can work in time blocks of 30 or 60 minutes, scheduling meetings or sending emails.
• Makers need almost half a day to get down and create something, requiring an uninterrupted focus mode that is nearly impossible.

What complicates matters is that many managers who are managing the makers think of time as short blocks and try to break the focused time of the makers, requesting them to juggle work or multitask, which kills any productivity or quality with the unending context switching.