Captivation
Building an audience for your work is a performance.
- Amplify your personality
- be provocative, but with a purpose
- Have a compelling point of view
- Harness the power of stories
- Give people a reason to find you interesting
- Add in emotional resonance
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Captivation
Whether you like it or not, building an audience for your work is a performance.
- Amplify your personality - You don’t have to change who you are, you have to become more of who you are.
- Be provocative, with a purpose - Make a statement. Share a message that matters to you.
The GLAD Rule - D
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