Top Email Marketing Tools
- Hubspot - The industry leader for Email Marketing.
- Constant Contact
- Aweber - Good tool for Lead generation for people to opt into your emails. Integrates well with WordPress
- Active Campaign - Fully functional email marketing campaign like Hubspot with inbuilt CRM and integration to WordPress
- Mailchimp - Industry Leader. Multiple app integrations. It is popular with some people and others don't like it at all. It is the only one with has a free plan and we can send up to 2000 emails
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Email Marketing Considerations
- Size of Email list is important because the cost of the tool will depend on this
- Lead generation tool will be an important consideration to connect with other tools for digital marketing. We should be able to send different emails to different custom...
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