2 - Deepstash

2

Branding is Macro .

Marketing is Micro .

Macro : Adidas aims to have all of their shoes and clothing to be made with recycled polyester by 2024. “We’ll deliver the same style, high-performance and durability while significantly reducing the impact on the environment.”

Micro : Adidas gave 200 global creators their first 100% recyclable shoe for beta testing. This initiative shows their commitment to sustainability and good environmental practices as they pledge to phase out plastic bags entirely.

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himmatpatel

Media professional. Advertising and marketing expertise. Enthusiastic videographer.

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