Learn more about psychology with this collection
How to overcome unwanted thoughts
How to manage intrusive thoughts
How to change your attitude towards intrusive thoughts
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MORE IDEAS ON THIS
Forer asked his students to rate the statements in terms of how well it applied to them, on a scale of 0 for very poor accuracy to 5 for excellent accuracy.
The results? The students rated the personal accuracy of the statements as 4.3 out of 5 on average. That's impressive...
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One of the most important factors when reproducing this study is to keep the statements as vague as possible, with a mix of mostly positive and some negative content.
For example, using the phrase “at times” makes for a powerful Barnum Effect.
“At times you are ex...
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As with most cognitive biases , half of the battle is to be aware of the Barnum Effect. However, research suggests that there are three main factors that make the Barnu...
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The Barnum Effect is also sometimes called the Forer Effect, after psychologist Bertram Forer.In 1948, he administered a fake psychology test to 39 of his psychology...
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According to the Encyclopedia Britannica : “The Barnum Effect is the phenomenon that occurs when individuals believe that personality descriptions apply specifically to them, despite the fact that the description is actually fille...
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You have probably guessed the problem: these fake results were put together by Forer by assembling various bits of copy he had found in a newsstand astrology book, and all students received the same list of statements, rather than a custom one the students were told about.
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121 reads
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Digital marketing at dentsu. Invested in the symbiosis of marketing, psychology, and design. Photographer at heart.
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