Humor benefits to marketing materials

  • Humor breaks down walls, shows personality a.k.a. shows a brand's human side.
  • Humor is attention-grabbing. It is naturally colorful and original.
  • People love to spread laughter.  Making your campaign humorous will ensure it is shared more.
  • Any message imbued with humor will be easier for your target demographics to remember.

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IDEA EXTRACTED FROM:

The CMO's Guide To Using Humor In Marketing

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www.forbes.com
The CMO's Guide To Using Humor In Marketing

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