14 PUBLISHED IDEAS
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Being an intelligent investor simply means being patient, disciplined, and eager to learn; you must also be able to harness your emotions and think for yourself. This kind of intelligence, is a trait more of the character than of the brain.
The rule states that we are more likely to say yes to someone we know or like. This is called as the liking or friendship pressure.
People are well aware of the liking and friendship pressure, some people do not mind; others do but are not sure how to avoid it.
It is not necessary for the friend to be present in person for the compliance to happen, often just mentioning the name of a friend is enough.
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