Conceal Your Intentions (48 Laws of Power) - Deepstash

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What Does It Mean By "Conceal Your Intention"

What Does It Mean By "Conceal Your Intention"

  • It’s the Third law from the book "48 Laws of power
  • Conceal your intention means keeping people off-balance and in the dark, they can’t counter your efforts.
  • Send them down the wrong path with a red herring or create a smokescreen and by the time they realize what you’re up to, it will be too late for them to interfere.


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Use Decoys And Red Herrings

Use Decoys And Red Herrings

  • Use tools such as fake sincerity, ambiguity, and lures — and people won’t be able to differentiate the genuine from the false to see your goal.
  • People tend to be “open books” because talking about feelings and intentions comes naturally. Watching your mouth — monitoring and controlling what you say — takes effort.
  • Honesty is likely to offend people. It’s often better to tell people what they want to hear rather than the less flattering truth.
  • If you’re totally honest and open, people won’t respect or fear you because you’ll be predictable (to wield power, you need others’ respect and fear).


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Try Falls Sincerity To Conceal Your Intention

Try Falls Sincerity To Conceal Your Intention

  • Broadcast a fake goal, you can use false sincerity as a red herring to throw people off the scent. People are likely to mistake it for honesty.
  • To make it even more effective, publicly stress the importance of being honest as a social value. Underscore your supposed honesty by revealing something seemingly personal (but fake or irrelevant) once in a while.


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Use Smokescreens

Use Smokescreens

  • An effective way to deceive people is to conceal your intentions behind a comfortable and familiar facade — a smokescreen that you create.
  • One of the most effective smokescreens is assuming a bland expression and manner. It lulls your target into complacency and he doesn’t notice he’s heading into a trap.


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Smoke Screen Tactics To Conceal Your Intention

Smoke Screen Tactics To Conceal Your Intention

  • Make a seemingly noble gesture. Create good feelings all around. People want to believe they’re genuine.
  • Create a pattern that serves as a smokescreen.Psychologically, people expect behavior to follow patterns. when they identify a pattern, they feel comfortable anticipating the next step.
  • Exploit the human tendency to mistake appearance for reality


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  • Diversionary tactics don’t work if you’re already known to be a deceiver. 
  • Diversionary tactics don’t always have to be subtle.


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Hi! I'm studying Engineering in Bangladesh University of Textiles. Reading books, articles and essays are my hobbies. I like to learn new ideas and share as well. Feel free to interact with me


If you’re totally honest and open, people won’t respect or fear you because you’ll be predictable (to wield power, you need others’ respect and fear). If you want to become unpredictable, conceal your intention. Concealing intention is an Art.

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