Currently 92% of consumers prefer to learn about companies and brands from content created by other consumers.

This shows that people are using content to inform their purchasing decisions and make educated choices about what they buy.

Content can help you stand out from the crowd by providing valuable information that will interest people and make them want to engage with you.

It also gives you an opportunity to showcase your expertise on certain topics and build trust with potential customers over time.

When people see your company name pop up on social media or find it through search engine results,

it gives them another reason to remember who you are and what you offer them.

Content is a powerful marketing tool. It has the ability to connect with people and influence buying decisions. Content creation helps businesses increase sales, brand awareness and build relationships.