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Kleon starts by debunking the myth that you need to be a genius to share your work. He emphasizes that everyone has something valuable to contribute. By documenting and sharing your creative process, you can inspire and connect with others. The key is to focus on the process, not just the finished product.
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Kleon encourages creators to share their journey rather than just the final result. This approach helps build a narrative around your work, making it more relatable and engaging for your audience. By being transparent about your process, you invite others to learn and grow with you, fostering a sense of community.
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Regularly sharing small snippets of your work can build momentum and keep your audience engaged. Kleon suggests posting daily updates, whether it’s a sketch, a behind-the-scenes photo, or a brief insight. This consistent sharing keeps your audience invested in your progress and makes the creative process more dynamic.
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Kleon advises creators to share their inspirations and influences. By opening up your “cabinet of curiosities,” you provide context for your work and show the sources of your creativity. This transparency helps others understand your creative process and can spark their own ideas.
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Every piece of work has a story behind it. Kleon highlights the importance of storytelling in making your work more engaging. By sharing the challenges, breakthroughs, and lessons learned during your creative journey, you create a narrative that resonates with your audience and makes your work more memorable.
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Teaching others what you’ve learned is a powerful way to share your work and establish yourself as an expert. Kleon encourages creators to share tips, tutorials, and insights that can help others. Teaching not only benefits your audience but also reinforces your own understanding and skills.
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While sharing your work is essential, Kleon warns against becoming overly self-promotional. The goal is to provide value and build genuine connections, not to bombard your audience with constant self-promotion. Engage with your audience authentically and focus on contributing to the community.
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Sharing your work publicly means opening yourself up to criticism. Kleon advises developing a thick skin and learning to handle negative feedback constructively. Use criticism as an opportunity to improve and grow, but don’t let it discourage you from sharing your work.
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Persistence is key to building a successful creative career. Kleon emphasizes the importance of sticking around and continuing to share your work, even when progress seems slow. Over time, consistent effort and sharing will help you build a loyal audience and establish your presence in your field.
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Google everything. I mean everything. Google your dreams, Google your problems. Don’t ask a question before you Google it. You’ll either find the answer or you’ll come up with a better question.
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CURATOR'S NOTE
These ideas from “Show Your Work” by Austin Kleon offer a practical guide for creators to share their work, connect with their audience, and build a sustainable creative career.
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Curious about different takes? Check out our Show Your Work! Summary book page to explore multiple unique summaries written by Deepstash users.
Different Perspectives Curated by Others from Show Your Work!
Curious about different takes? Check out our book page to explore multiple unique summaries written by Deepstash curators:
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