Why Every Content Creator Needs a Tribe — And What to Look Out for - Deepstash

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A mastermind group for content creators...

A mastermind group for content creators...

...is defined as "a bunch of like-minded creators who connect on a regular basis and support each other in reaching their content creation goals." - Clément Bourcart

In Clément's opinion, belonging to such a group is important for leveling up you content creation as, to quote Darren Hardy:

According to research by social psychologist Dr. David McClelland of Harvard, [the people you habitually associate with] determine as much as 95 percent of your success or failure in life.


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Jim Rohn

You are the average of the five people you spend the most time with.



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Your peer group shapes the quality of your work

Your peer group shapes the quality of your work


  • Those in the group further along on the journey inspire you to keep growing, helping you with save time with constant tips and feedback.
  • Having multiple opinions helps improve your content in ways your own eyeballs alone wouldn't.
  • Supporting others, in turn, helps you sharpen your saw when it comes to your own work.


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5 traits to look out for when choosing your peer group

5 traits to look out for when choosing your peer group

  1. Genuine connections: quality over quantity. Small but committed groups are better than large inactive ones.
  2. Joint accountability: join a group where sharing is frequent. You’re 95% likely to reach your goal when you have an accountability partner with whom you engage on a regular basis.
  3. A healthy mix of abilities, niches and styles: find a healthy balance of creators who are a few steps both ahead and behind of you.
  4. Clear rules of engagement: ensure the group has a clear, defined purpose and structured means of communication.
  5. A supportive culture: look for constructive criticism, given with care.


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