Design Thinking, Lean Startup and Agile: What is the difference?
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Design thinking is an iterative process in which we thrive to understand the user’s pain, challenge assumptions, redefine problems, in order to create new strategies and solutions.
The usual Design thinking phases are the following:
Lean startup is a methodology for developing businesses and products, which aims to shorten product development cycles and rapidly discover if a proposed business model is viable; this is achieved by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and validated learning.
The lean startup methodology was born in Silicon Valley in the 90s, but the use of the word “lean” has its roots to Toyota’s lean production system. Toyota’s lean manufacturing system was used to build things efficiently, yet it doesn’t tell what should be built.
Agile is a way of working, based on an iterative development, incremental delivery and ongoing reassessment of a product.
As mostly used in software development, it is based on a clear idea of the product’s concept and its market.
Contrary to the idea of focusing on a set of features to be developed, agile focuses on the high-value features first. Agile is all about producing tangible, working results after each iteration.
If 90% of startups fail because they produce products nobody wants, combining those methodology drastically reduce this risk of failing.
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