5. Stickiness - Deepstash

5. Stickiness

Can this idea become a habit or a trend? Often "stickiness" is used from the utilitarian standpoint (that is, its usability) but stickiness can also define its emotional appeal. Is the idea or prototype capable of bringing to market a product that will be driven over time by the customers' sense that it is a necessity?

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The Power of Storytelling

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How to use storytelling to connect with others

The psychology behind storytelling

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