Startup runway - Deepstash

Startup runway

Startup runway

  • if a startup has a million dollars in the bank and spends $100k per month, its runway is 10 months. 
  • Based on this definition, the "runway" can be extended in two ways: by reducing costs or raising additional funding.
  • However, Eric Ries suggests defining the runway in a different way - through the number of pivots that a startup can make. 
  • Then, to extend it, you need to learn how to make turns as quickly as possible. 
  • The need to make a pivot is indicated by a decrease in the effectiveness of product experiments.

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