This is the part of the festival that draws the most media attention.
For the organization, the Red Carpet represents the opportunity to give an initial and equal welcome to both the world's greatest film artists and to emerging talent.
It is also a chance to honour the creativity of those artists on whom the Festival's reputation depends.
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Every year, the Festival invites artists from all over the world of today and tomorrow, creating a map of cinema. There is international converage of the event in media.
The Festival also offers filmmaking countries the chance to showcase the richness of their cinema in Village Internationl, which hosts an increased number of countries every year.
Its founding purpose is to draw attention and raise the profile of films, with the aim of contributing towards the development of cinema, boosting the film industry around the globe, and celebrating cinema at an international level.
Until the end of 2019, when everything was relatively fine globally, film festivals were a sought after event.
New blockbusters like Once Upon A Time in Hollywood, the multiple Oscar winner Parasite, and the $1 billion grosser Joker, were all screened at the Cannes And Venice Film Festivals that year.
Also known as the Festival de Cannes, the annual film festival is a celebration of cinematic works of art, highlighting select movies from France and other countries since 1946.
The festival has made Cannes an international luxury destination attracting top celebs from all over the world and is extensively covered by the media.
The film industry is at a tipping point. Traditional studios are under threat of being shouldered out by their competitors. Sequels take precedence over original content, projects struggle without bankable stars.
Yet, it has never been a better time to work in cinema, especially if you belong to the underserved demographic.
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