5. Make adjustments as necessary to keep everything fresh

When we start a new job, we are often told to 'fake it 'til we make it.' However, we may continue to feel out of our depth. It may be because there are no clear indicators that measure our performance.

• Rather than speculating if you measure up in your work, ask for feedback

There are many ways to measure ROI on social media. Some of the main key performance indicators (KPIs) we use for our clients: follower growth, website traffic from customized links, promo codes for sales, subscribers for newsletters, customers filling out forms to receive sample products (e.g., ...

While businesses do need metrics to measure their performance, performance indicators do not fit perfectly with a specific metric and should not be artificially forced to fit a measurement model.

Principles to help measure performance in a mindful way.

• People-first man...