A Side Gig = A Second Future Customer
A regular job is your first customer. You get one deposit into your bank account. A side gig may start out with zero customers.
You don’t need a lot of customers. You need a way to help a tiny amount of people who are willing to pay you something. Creating content around your side gig is the best way to find customers. Content is a magnet for people who believe and are interested in what you believe.
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A Side Gig = Backing Yourself
A side gig tells you that you can be successful at something else outside of your work experience, education, or your parent’s selfish wants for your life.
A side gig tells you, "I can use my existing skills to find a few customers who will pay me for them, rather than...
How to Maximize Your Side Gig
Make your side gig a habit. Work on it for the same duration every day.
- See humans before they become customers.
- Invest at least 20% of the side gig money you make in assets, so you don’t have to work your face off for the rest of your life and trade time for money.
- ...
From full-time to multiple income streams
- When you're fully self-employed, you'll need to earn more because you'll need to pay both employer and employee taxes, pay your own health insurance, fund your retirement, and cover your operating overhead.
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