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How to create a strong portfolio
How to network and market yourself as a designer
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“If you don’t have a strategy, you’re part of someone else’s strategy. ”
ALVIN TOFFLER
9
67 reads
MORE IDEAS ON THIS
Quality and Quantity Are Not Strategies
- Producing and releasing lots of content isn't a strategy.
- Increasing the quality of your content isn’t a strategy.
9
33 reads
Make Tradeoffs — Choose What Not to Do
Trade-offs achieve two things:
- Create the need for choice.
- Protect against repositioners and straddlers.
Trade-offs happen when activities are incompatible. One way to think of trade-offs is that having more of one thing requires less of anothe...
8
35 reads
Create Fit Among Your Activities
There are three types of fit:
- The first type of fit is consistency between each activity and the overall strategy.
- The second type of fit happens when activities reinforce each other.
- The third type of fit goes beyond activity reinfo...
9
21 reads
Create a Unique Valuable Position
Strategy is creating a unique, valuable position with a different set of activities.
As a content creator, you can decide between three sources to create your strategic positioning:
- Serving few needs of many content consumers.
- Serving broad needs of few con...
10
46 reads
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Other curated ideas on this topic:
It’s not (totally) your fault
Rejection is personal, and it’s easy to start questioning your self-worth when someone makes it clear they don’t like you.
But for the most part, being disliked is a matter of mutual compatibility. Keep in mind that likability has a lot to do with what you bring to someone els...
“If you want to get your message across, you have to learn how to communicate in someone else’s world.”
JOHN MAXWELL
Indulge Your Inner Copycat
Get inspired by someone else’s creations:
- If you’re suffering from writer’s block, buy a pack of word magnets and rearrange them until you come up with creative phrases on your fridge.
- If you’re building a product and you're stuck in the design phase, search for competitors who...
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