Product
Try to answer these two questions in an easy way: What’s your product doing (what problem does it solve, through use-case) and why is it better (what’s new about it)? What’s the value proposition and the ROI of your customers? What’s your vision of the product and where should it evolve within the next years?
Investors are interested in a great exit in 4–7 years (at this stage). So, it’s crucial to understand why your company will have a high value in future based on which product and which customers.
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2. Product-Market Fit
During this stage you validate the assumptions underlying your value proposition, and discover what customers really care about. This is a long and iterative process.
Product-market fit happens when you have evidence that your product is creating va...
Onboarding Metrics
When new customers begin using your product, they are not completely convinced until they start realising the value from it. Onboarding is not just about getting your customer familiar with the product.
It is also about hand-holding the customer in the initial usage which fits right in the...
Avoid becoming a Model, Packrat, or Junkie
- Models - intelligent, well-spoken, credentialed. pays lip service to the process but under the surface believe they already have the answer.
- Packrats - chases down and tries to satisfy every last customer. unable to fire the customers that distract...
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