Prioritize your design efforts - Deepstash

Prioritize your design efforts

Prioritize your design efforts so that you’re satisfying all baseline requirements first. Then AND ONLY THEN can you move on to fancier things like custom illustrations and animation.

No one cares what color the stitching is on the leather seats of your fancy concept car if it doesn’t even have wheels yet.

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MORE IDEAS FROM Here’s everything I’ve learned from designing 10,000+ UI screens as a lead product designer.

World-class products have little to no animation at all: Facebook. Salesforce. Medium.

These products are worth billions and billions and billions of dollars because they solve problems and deliver value, not because they have cute animations.

Start by spending your time delivering exceptional value through a best-in-class user experience.

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Don’t spend your time being fancy for things that don’t need to be reinvented.

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In the spirit of not reinventing your entire being, make yourself some design templates.

You’ll save yourself seven metric boatloads of time.

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The more consistently you design, the faster you’ll become. 

For one thing, you’re dramatically reducing the number of design decisions you have to make along the way.

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In order to work faster, you’ll have to create shortcuts for yourself. These shortcuts can be tangible things like design resources, or more intangible like establishing and following a set of design principles.

As you become faster, consistency will naturally follow.

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If you can deliver value to the user, you will create customers who will drive value to the business.

Solve the right problem for the right person and you’ll be golden.

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Visuals alone won’t carry a great design very far. They are really only about 20% of the entire presentation process.

The rest? Well, that’s storytelling. If you don’t hook your audience with a compelling story, demonstrate business value, and speak on behalf of the user, then you will fail.

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Beautiful design? Awesome!
Didn’t launch? Failure.

In order to be considered a successful designer, you have to actually design something that gets built.

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RELATED IDEA

Product Design: A Primer

Product design is the process of creating products that offer solutions to a problem in a specific market. Successful product design both serves a business and incorporates users’ needs. Product design includes digital tools, experience design, and physical products.

Product design’s foundations start with the design thinking ideology.

Design thinking was developed as a user-centric way to integrate the needs of real users into technological and business requirements that are a result of solving complex problems.

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UX design is crucial to just about everything. It renders the latest technology accessible to the masses, makes our favourite apps and websites a pleasure to use, and determines which brands and products we return to over and over again. To put it simply, design matters.

UX designers can make a huge difference to the world in which we live — not only through designing great user experiences, but by spreading the word about the immense value of good design.

So what is UX design all about? Let our all-time favourite UX design quotes enlighten and inspire you!

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The Most Common UX Deliverables

The UX design process typically follows an approach similar to a design thinking, which consists of five basic phases:

  • Empathize with the users (learning about the audience)
  • Define the problem (identifying users’ needs)
  • Ideate (generating ideas for design)
  • Prototype (turning ideas into concrete examples)
  • Test (evaluating design)

The Neilsen Group reported for a UX designer wireframes and prototypes are the most commonly produced artefacts in this process, followed by flowcharts, site maps, and usability/analytics reports. This shouldn't discredit however the need for empathy tools like personas etc

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