How to optimize for Google’s featured snippets
- Do keyword research and target question keywords.
- Check Google’s “People Also Ask” for relevant questions.
- Aim for the first page of Google SERPs .
- Use the inverted pyramid style when writing content. (Start off by giving the answer “the most awaited part” and then proceed with the supporting details for the rest of your content.)
- Include words that are likely to generate featured snippets.
- Format your blog post based on your target snippet.
- Stick to a length of 40-58 words.
- Structure your blog post well.
- Add a Q&A page to your website.
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Optimize Your Content to Earn a Featured Snippet
- Pick already high-ranking pages to optimize.
- Find a question-based keyword & give a clear, concise answer.
- Use lists & “step-by-step” blog writing formats.
- Pay careful attention to schema markup.
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