Your Platform
Who do you see buying your product or service?
Create a client avatar: give them a name, age and personal style. Consider what they read, where they go, who they spend time with, and what they value.
Network with people daily and let them know what you’re doing. You can do this easily with online social platforms like Facebook, Twitter, LinkedIn, Pinterest and Instagram.
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"There's no money in poetry, but then there's no poetry in money, either." ~ Robert Graves
The idea is part of this collection:
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Consider the Platform
Be aware of who your audience is and remember that it might differ between social media platforms. On Twitter and Instagram try to be more authentic and personal while on LinkedIn write a longer and more in-depth description of your professional achievements. And know your limits:
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Choose your platform
It is important to make sure that you are targeting the right platforms for your message. Platforms can be social media outlets like Facebook, Instagram, and TikTok, where people will likely use them more often than they would their email or text messages on the phone. Or maybe you want to limit ...
Determine Your Ideal Client
Spend some time researching the needs, interests, and preferences of your ideal client. Then brainstorm ways to help them.
Think about your ideal customer. What’s their lifestyle like? What else do they like to do? And most importantly, based on who your ideal client is, what value c...
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