Build a community around your business - Deepstash

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Build a community around your business

Begin by inviting your friends and family and urge them to bring their acquaintances on board.

This can manifest into a social media – a Facebook page or group that you may ask them to be a part of, a Youtube channel that they can subscribe to.

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Build a combination of skills

You should be able to combine your chief interests with the other skills that you might possess.

If you are let’s say, planning to sell cakes, what is that other thing you are good at along with being a great baker? If you are also good at digital marketing, you can blog about baking practices.

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Hire financial expertise

Incompetence pertaining to financial management and its related areas often leads to business failure.  

Perhaps you should buy accounting software and learn how to use it. You may want to hire an expert if you feel that a software system might not cut it.

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Abridge gap with the customers

When reaching out to the customers through a sales pitch, ensure that it comes off less like a sales thing and more of a friendly encounter.

Keep refining your pitch and making it better to turn your passion into profit.

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Offer discounts

Offer discounts

Utilize your platform to attract customers by offering your services at a discount.

This is where the previous work that you did for free comes into play since you can present it as a sample or part of your portfolio.

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Figure out your ideal client

Figure out your target market, their income, demographics, needs, and preferences. 

This research will help you determine what value you can bring them i.e. your unique selling proposition.

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Do it free

Before charging money, it is recommended that you give people a taste of your services first if you want to turn your passion into profit.

For instance, if its photography, just offer to take photos for relatives for free. Surely, they would like to save money. This is how you establish yourself and prove your mettle to your potential clients.

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Identify your interests

Identify your interests

Just about anything that you love to do can be turned into a profitable career. The key to identifying your interest areas is figuring out what you would do had you not been doing the job you hate the most.

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CURATED BY

verra_

"Many people are in the dark when it comes to money, and I'm going to turn on the lights. " ~ Suze Orman

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