Market yourself
As a freelancer, you are a big part of your brand. Consider how to market yourself. Think of ways you can set yourself apart from your competition.
Don't just market your service or product. Most clients will choose to work with you because of you.
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The Size Of The Market
- Total Addressable Market (TAM): the universe where your product lives
- Served Available Market (SAM): the people that can be reached via your sales channel
- Target Market: those who are your most likely customers.
Consideration
GOAL
Provide your potential customer with more detailed information to set you apart from the competition and help build their trust and confidence in your brand.
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