Collaborate on Redefining Excellence

Everyone is still learning what optimal business performance looks like during a pandemic

The key for sales coaches is to collaborate with their salespeople to get the most out of what they have, taking into account changes in people’s situations and shifts in the business landscape.

If a parent of young children confides that he’s struggling to give only 40 percent effort this week, then his sales leader needs to mine that 40 percent for gold, You’ll have to define what ‘great’ looks like now and revisit it again next week.