An onboarding process helps customers understand how to get the most out of your service or product, which will increase its value and longevity. Consumers can get frustrated when a new product doesn't meet their needs. Effective onboarding helps to prevent that frustration.
Virtual customer service is becoming more popular, but make sure you pair it with content that educates the customer at the right time. Make educational videos and blog posts accessible to prospective customers before purchase.
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