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A newsletter can open doors for your business
One of the best ways to build strong, long-lasting customer relationships is to offer a company newsletter to subscribers.
A newsletter can build trust and authority with your customers and keep your brand in their minds. If your newsletter fails to deliver real value, it will only serve to annoy your customers. But, done right and at the right frequency, it can open doors for your business.
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Benefits of email newsletters
- Driving web traffic. Throughout each newsletter email, include links to new website content or special promotions on your site.
- Reputation management. Your newsletter creates a brand voice.
- Social media growth. Plug your soci...
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Creating a successful newsletter
- Express, don't impress. Keep it real and cut straight to the chase. No one has time for wordy newsletters.
- Educate before promoting. Ensure the majority of the content adds real value to what your audience already has.
- Find the right ...
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Newsletters gives a competitive advantage
A recent B2B marketer poll showed that 81% consider email newsletters their most-used content marketing form.
Email newsletters are important for generating interest in your brand. A newsletter ensures that you stay top of a customer's mind long after they'...
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