Self-control is a muscle that, like other muscles, needs exercise and strengthening. Each time you resist temptation, you are developing greater self-control. 

Such foods create physical changes at a cellular level that alter how our brains and bodies react. 

Losing weight through changing what and how much you eat doesn't happen because you rationally decide to lose weight. You have to have a change of heart.

Although you alone can make the changes you need to make, you can't make the changes alone. 

You can learn from your mistakes.