1. They Keep Their Writing Skills Fresh

If you’re in the content marketing field, chances are high that you are a fairly content writer, sometimes the best writers don’t make the best content marketers! Why is this? Because they get lazy with their craft.

Content marketing is more than just putting words on paper. In order to be among the top content creators, you need to write and write regularly.

Because of the ever-changing online landscape, content creators need to continuously practice content creation. From writing to marketing, and everything in between, the best way to keep on top of the game is to produce quality content