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The only people I receive SMS from are my bank, AirBnb, and my Dad. You can, however, set up your notifications to send you an SMS, although sometimes it is at a financial cost to the user. You should only consider this channel if it makes sense for your product, depending on the situation that the user will be in when receiving it. For example, if you have just landed in another country and you don’t have the right SIM card yet and your soon-to-be Airbnb landlord sends you a message — you would never know about it if it weren’t for the SMS that gets sent to your phone
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MORE IDEAS ON THIS
Here is where all your direct messages will be sent. These could also include group messages.
Depending on your platform, you many have 1-to-1 relationships between users (e.g. Facebook). If this is the case, you may want t...
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Push notifications are a great way of letting users know that they have an update. This little notification will prompt the user back to the app if it is interesting enough.
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These little guys mimic push notifications and let the user know, in real-time, when they get a notification. What distinguishes them from a push notification is that you can only receive them while you are in the app itself, usually, they will fly in from the right of the screen and if you click...
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There are a few things to consider if you are planning on writing notifications:
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An alternative to using a colored background is to use a symbol to indicate if a notification has been read or not. The bonuses of this is that unlike the colored background, it shouldn’t hamper users with vision issues. However, (and there is always a however) they may not be as obvious as diffe...
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We receive so many emails. So many. Most of which are just marketing or are just as uninteresting. So, how do you make your emails more useful?
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In-app notification center:
A notification center is where all the activity and updates on the app are stored. There are many moving parts to this, so let’s start at the very beginning:
1. Trigger
A trigger in layman’s terms is when a user inputs information (clicking a button, ...
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Depending on your app or platform, you may have to break up notifications into different pages. For example, Facebook separates friend requests, messages, and notifications. Whatsapp separates calls from chats. I...
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I read this book a while back so am a bit hazy on the details, but I was really impressed by the simple approach it took. This little diagram is insanely powerful and can be used in so many different products. It works in social media, games, even wellness apps.
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Usually, a notification will have the following elements:
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When we observe App notifications, there is a correlation between the number of notifications sent by the App and the probability that the user opens it.
If the number of notifications is high, there is a greater chance of the user opening the app, while at the same time, a greater risk ...
Unsolicited advice sends a message that you're jumping in because they can't handle the problem. It leaves them feeling less competent and capable, undermining their ability to handle the situation themselves.
To ensure that your advice is more helpful than harmful, only share it if you...
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