Don’t talk about your solution - Deepstash
Become a Marketing Pro

Learn more about career with this collection

Mindfulness

Prioritization

Personal growth and development

Become a Marketing Pro

Discover 103 similar ideas in

It takes just

14 mins to read

Don’t talk about your solution

The main focus is to find out what problems the Customer faces, not when you sell your solution or product. You want to get objective answers and won’t get if you’re trying to sell a solution or product. 

Usually, customers don’t know what they need, but they can’t hide what they need. 

18

92 reads

MORE IDEAS ON THIS

Don’t talk about your own opinions

The Customer should be the one who talks more than you. Suppose you give your opinion during a customer interview. In that case, it is equivalent to basing your discussion, the Customer is not focused on the problem they are facing, and they don’t need your opinion.

16

68 reads

Create a comfortable environment

Make an initial impression when conducting the perfect interview. You can start this by getting acquainted first, and then you can make small talk with your customers for a while and then continue with a question and answer session. When you can successfully create a comfortable atmosphere, they ...

20

62 reads

The voice of the customer

The voice of the customer

Gathering customer feedback is an excellent first step towards customer-centricity. The feedback obtained is then converted into a strategy that the Product Manager must share with the team or the entire organization. This is commonly referred to as the Voice of the Custo...

16

187 reads

CURATED FROM

CURATED BY

melissamartinez

Passenger transport manager

Related collections

More like this

Testing Your Solution

Following customer problem testing, this phase tests the solution:

  • Update the business model and team
  • Create a product solution presentation (physical) or high fidelity MVP test (web/mobile)
  • Test the product solution: See what customers think by asking them.

Solution Aversion

Solution Aversion

Psychologists have demonstrated a pattern called solution aversion-- when people don’t like a particular solution, they often deny or dismiss the problem altogether. And if you can’t get people on the other side of a fault line to even recognize the problem, you’re not going to s...

Overthinking vs. problem-solving

If you’re proactively trying to gain a new perspective, you might find thinking about an issue is helpful. If you’re repetitively thinking about how you wish things were different or imagining all the things that could go wrong, you’re overthinking.

  1. Is there a solution to thi...

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving & library

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Personalized recommendations

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.

Email

I agree to receive email updates