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#2: Your Engagement Machine
The best go-to-market strategies stand on data and are driven by quick actions.
One of the best ways to set up those moves is to construct an engagement machine with your product.
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#1: Your In-Product Data
In-product data reveals how users and potential customers are interacting with your product. Moreover, it also allows you to see upsell opportunities and provides you a firm set of figures to back your decisions.
But what in-product data will lend the biggest boost to your ...
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#3: Your Experimentation Engine
It is not a surprise that you need to quicly improve your product and deliver the experience users want. Which is why automated experimentations sits firmly as the cornerstone of any modern successful go-to-market strategy.
You must an experimentation engin...
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3 Categories of Machine Learning
- Supervised learning: It has a set of labelled data to train the model on. In a way, it means supervising a machine by providing a ton of information about a particular case and giving it the case outcome.
- Unsupervised learning:
Machine Learning as a part of a greater whole
Machine learning relies on defining behavioural rules by examining a set of data to find patterns. Since the main objective of ML is to enable machines to learn by themselves, given a set of data, it is merely a technique for realising AI.
Modeling Industry Leaders
An unfair competitor uses dishonest tactics in order to succeed, althought these tactics are quick and easy, employing such strategies will only end up crushing you.
Let's take a look at three companies who did not use underhanded dirty tactics to win:
- Netflix by...
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