Include image structured data
Structured data allow you to mark up the information about the web page.
schema.org is the body that manages structured data (schema markup) that we use on the web.
Another great resource for getting ideas on how to use structured data & add images to your search results is Google Search Reference.
You can attach things like author photos, company logos, & story-driven images. And all it takes is some additional markup on the page.
If you feel that an image can add value & context to a web page, then using structured data to add it to search would be a good idea.
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