Getting cross-functional teams aligned on the same product vision

The key is constant communication regardless of the scale of the teams. Periodical reviews for hindsight, experimentations, backlog, roadmaps, and KPIs have so much value to ensure we are focused on the right problems, understand our customer friction and competitive landscape.

If each team is engaged, contributing and has skin in the game, they are aligned. Objectively defining backlog or new ideas helps to effectively prioritize the right problems and ultimately define product vision.