Focusing On Customer Problems - Deepstash

Focusing On Customer Problems

The primary focus has to be on the problems faced by customers. Instead of features, one can opt to provide themes, based on what the customer wants and what problem is solved.

Themes are a promise to solve problems not to build features. Once you’ve truly understood customer problems, you can start prioritising. Prioritisation is best done through the lens of the core product management principles: first, is it valuable; second, is it usable and third, is it feasible?

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tamcha

Chartered loss adjuster

Product Leaders and Product Teams: Management Basics

The idea is part of this collection:

Leading in Product Management

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How to align stakeholders

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