Customer Discovery Hypotheses - Deepstash
Customer Discovery Hypotheses

Customer Discovery Hypotheses

Different kinds of hypotheses reflect different stages of your Customer Discovery journey:

  1. Problem Hypothesis: Validate the problem you’re looking to solve. Is it an actual problem? What’s the scope of it? Why does the problem exist? 
  2. Solution Hypothesis: The solution to a problem you’ve identified. Does it actually solve the problem in the customer’s eyes? 
  3. Price Hypothesis: Is it feasible? Can it generate revenue? Are customers willing to purchase? 
  4. Go-to-Market Hypothesis: How will distribution work? How will users find your product?

21

43 reads

CURATED FROM

IDEAS CURATED BY

vladimir

Life-long learner. Passionate about leadership, entrepreneurship, philosophy, Buddhism & SF. Founder @deepstash.

The idea is part of this collection:

The Startup Masterclass

Learn more about startup with this collection

How to start a successful business

How to build a strong team

How to market your business

Related collections

Similar ideas to Customer Discovery Hypotheses

Steps To Nail Customer Pain

  • Write down a monetizable pain statement - A monetizable pain represents a pain that customers recognize, have money to pay for, and are overly interested and eager to solve.
  • Write down a big idea hypothesis - An idea for a solution to the pain you ...

Verifying The Business Model

This pre-launch phase of the customer discovery process involves answering three critical questions:

  • Have you found a product-market fit? You have to be sure your product is a good fit for the market. Is this something a lot of people need? How well does it solve...

On finding your compass

You need to reflect on your legacy. Who do you want to be remembered as? What is a defining feature of your identity?

There will be instances when you will be hoping that something will work, without being able to convincingly explain to yourself how it will work. That is when a little bell...

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Personalized microlearning

100+ Learning Journeys

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.

Email

I agree to receive email updates