Your Business Is Already Getting Disrupted - Deepstash

Your Business Is Already Getting Disrupted

You can’t see big-bang disruption coming. You can’t stop it. You can’t overcome it. Old-style disruption posed the innovator’s dilemma. Big-bang disruption is the innovator’s disaster. And it will be keeping executives in every industry in a cold sweat for a long time to come.

The impact of big-bang disrupters is certainly amplified for technology- and information-intensive businesses, but most industries are at risk.

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jebarr

Copywriter in advertising

In recent years a new—disquieting—form of disruptive innovation has emerged. It doesn’t follow the classic model, entering the market as a cheap substitute to a high-end product and then gradually increasing in quality and moving up the customer chain. Instead, the innovation beats incumbents on both price and quality right from the start and quickly sweeps through every customer segment. This kind of “big bang” disruption can devastate entire product lines virtually overnight

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