The 5 Types Of Social Media Persona
Kaspersky has identified five types of social media persona:
- Savvy Socials - who limit their time online and keep posts to a minimum
- Breezy Posters - they post prolifically over relatively short periods of activity
- Oversharers – these people virtually live online and post like crazy!
- Lurkers – they might spend a lot of time on social, but they’re just here to surf, not to comment
- Offliners – these people are either inactive, never joined, or deleted many of their social media accounts
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The saying goes “Be careful what you wish for ‘cause you just might get it”. It seems to me that, for social media users, and especially for influencers and their followers, there’s a new version: “Be careful what you look for ‘cause you just might find it”.
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