Individual ideation results in 2x the ideas.
A Yale study found that when individuals came up with ideas by themselves, there were double the amount generated during a group session.
To capitalise on this, you should capture people's ideas before bringing them to the whole group. Then, once in the group, the ideas should be "plussed".
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🤔 Creative thinker ✒️ Copywriter & editor 🧠 Infp with ADHD learning productivity 📣 Twitter: @teagandoeswords
Organisations want innovators, and creative people want to be supported in the workplace. So we need to change the way the workplace works for everyone's benefit.
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Similar ideas to Individual ideation results in 2x the ideas.
Some rules to keep in mind
- Suspend your judgment: approach all ideas--even ones that normally might seem lame--with a sense of possibility.
- Go for quantity. The object of brainstorming is to get as many of ideas on the table as possible in as short a time as possible.
- Get everyone al...
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