This Is Called Expediency Bias - Deepstash

This Is Called Expediency Bias

Expediency bias means doing the thing that feels right, or rushing to judgement, without properly considering all the variables. The brain does this because it’s much easier to process existing ideas than new ones, a principle in psychology called fluency. It’s the reason why if you speak Spanish, it’s much easier to learn Italian than Japanese. It’s also why, as explained by marketing professor Adam Altermany people think two single dollar bills are more valuable than a single two-dollar bill.

144

685 reads

CURATED FROM

IDEAS CURATED BY

xarikleia

“An idea is something that won’t work unless you do.” - Thomas A. Edison

We are naturally inclined to do what feels good or comfortable or just “right”. Our brains tag effort as bad because it’s hard work. So, how do we do hard things when our brains are constantly telling us not to?

The idea is part of this collection:

Lifelong Learners

Learn more about motivationandinspiration with this collection

How to apply new knowledge in everyday life

Why continuous learning is important

How to find and evaluate sources of knowledge

Related collections

Read & Learn

20x Faster

without
deepstash

with
deepstash

with

deepstash

Personalized microlearning

100+ Learning Journeys

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.

Email

I agree to receive email updates