Identifying a problem to solve - Deepstash

Identifying a problem to solve

A business opportunity is primarily a product or service that creates significant value for customers and offers significant profit potential to the entrepreneur.

A business opportunity:

  • Solves a real problem for customers
  • Offers significant risk-adjusted profit potential
  • Fits well with the capabilities of the leadership team
  • Is potentially profitable over a reasonable time span
  • Is amenable to financing. 

Evaluate promising opportunities by considering the market, the current and anticipated level of competition, the underlying economics, and the resources you’ll need to be successful

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